Consulting

Apartment Rental Experts.

We are experts in big-picture asset problem solving and creative growth strategy. We'll help you think about your properties in a whole new way, bringing a fresh perspective to long-standing challenges and help you envision - and achieve - the results you want.

Our multifamily consulting services are perfect for communities having trouble leasing, staff performance or high resident turnover and need ideas and a plan to correct those issues.

After a thorough data driven and in-person analysis, we create a comprehensive and creative action & marketing plan for your community on how to increase the number new leads, decrease resident turnover and streamline your logistics and operations. Our recommendations are tailored specifically to your property and are based on over 20 years experience in the industry.

We bring together all of our experience, education and creativity to your community or portfolio. We become more than just a "consultant", we become a partner in your organization's growth.

EXAMPLES

STAFFING - Advisement for staff changes, training and performance enhancement

ADVERTISING - Recommendations for Google Adwords, Remarketing, ILS placement, social media advertising, etc.

MARKETING - Creative ideas for email campaigns, local search marketing, branding, corporate & community outreach, etc.

SOCIAL MEDIA - Ideas for higher conversion rates, scheduling and content creation.

ONLINE REPUTATION - Ways to improve your online reputation and stop negative reviews.

EVENTS - Draw more potential tenants to your events and convert more to residents.

TECHNOLOGY - Use new technology platforms to streamline leasing operations and increase new leads.

WEBSITE - Search engine optimization, design and logistic ideas on how to get your website converting more leads.

RESIDENT RETENTION - Keep residents longer and how to increase resident referrals.

Comments

Top 5 Social Media Tools for Apartment Marketing

Social Media is now an integral part of any apartment community or portfolios marketing. However, many don't have the right tools to handle the daily struggle of creating and managing their social media presence and campaigns. That is why we brought together our top 5 favorite Social Media tools to make the process easier and ultimately, create a better social media experience for your apartment marketing . Buffer | buffer.com Buffer is a stripped down, yet intuitive social media posting tool. It makes it very easy to schedule posts, analyze performance, and manage all your accounts in one place. It works with all major services (Facebook, Twitter, Instagram, Google, etc.), and has a "queue" system to post based on a predetermined schedule. It's a great platform to manage all the Social Media posts for your apartment community or portfolio. PRO TIP: Get the Chrome buffer extension. It allows you to share web pages or images directly from your browser without ev

IDEAS FOR RENT: Idea #231 - Create a video for social media featuring an interview with a happy resident

Top 5 "Kid Friendly" Amenities for Apartment Communities

I recently posed a question to a group of developers...What if you started looking at your communities from the standpoint of children being the residents, instead of the adults? Now obviously, I'm not talking about a community where every unit is filled with slides and see-saws or kids roaming the grounds like Lords of the Flies. But it's a question to highlight what can be done if the primary motivation for the planning of amenity space, marketing and the overall feel of a community was done with children in mind. With 33% of all renter households (14.3 million) having minor children, it's an important question. And as more and more residents with children decide to rent instead of buy, having a true "family friendly" community can become a huge differentiator in the marketing and retention of tenants. So what would a community that is designed around the family and actual children look like? Onsite Daycare This may be a game changer when it comes t

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